Organized for the sixth year running as an effort to strengthen business relations between Cersaie exhibitors and international business players, the Cersaie Business project will attract delegations of architecture firms and contract furnishing companies in Bologna, Italy, Sept. 25-29. Organized by Cersaie in cooperation with the Emilia-Romagna regional government and the Italian Trade Agency (ITA), the International Exhibition of Ceramic Tile and Bathroom Furnishings will be attended by around a hundred companies from countries in the Gulf region (including UAE, Saudi Arabia, Qatar, Bahrain, Kuwait, Iran) as well as Australia, Canada, France, Germany, Hong Kong, Singapore, the UK and the U.S. 

Cersaie Business will promote meetings between these buyers and ceramic tile and bathroom furnishing manufacturers. More than 40 companies have expressed an interest in welcoming the delegations to their stands, with a total of more than 120 visits slated for the five days of the show. This strategic initiative aims to attract the interest of architecture and interior design firms by promoting networking activities between exhibitors and international players. 

The heart of the Cersaie Business initiative will be the Business Lounge located in block B on the first floor of the fairground’s Services Center, which will serve as a meeting, information, and refreshment point. Delegates will take part in institutional events held during Cersaie and have the opportunity to visit production facilities located in the Sassuolo ceramic district and local attractions as part of the Ceramicland project. 

For more information, visit www.cersaie.it.